With so many exciting online degree options available (and more on the horizon), you may be wondering if earning your marketing degree online will be worth the investment.
The good news is that many employers don't differentiate between degrees earned online and those earned on-campus, as long as the institution is reputable and accredited. That means that earning your undergrad or grad marketing degree online may be the key that can open new doors for your future.
Marketing is one of those disciplines that touches nearly every professional field out there. Whether you're at a Fortune 500 company, a mom-and-pop shop, or even a non-profit, marketing is necessary to drive business and secure funding.
Here are 15 jobs you may qualify for after earning your online degree in marketing, broken down degree level.
Associate's degree
1. Direct Marketer
Role: Promoting products to consumers via non-retail channels, such as mail order or telephone sales
Salary range: $25,700 to $45,370
2. Business Marketer
Role: Promoting services or products to other businesses
Salary range: $25,700 to $45,370
3. Digital Marketer
Role: Reaching customers through online channels, such as websites and social media
Salary range: $25,700 to $45,370
4. Communications Specialist
Role: Promotional or factual writing for print and digital
Salary range: $25,700 to $45,370
Bachelor's degree
5. Account Coordinator
Role: Assists in day-to-day marketing activities in support of account manager; often deals with client relations
Salary range: $32,250 to $48,750
6. MarCom Coordinator
Role: Assisting marketing/communications managers in day-to-day duties but with more emphasis on the creative side, such formulating campaigns and messaging
Salary range: $37,500 to $54,750
7. Trade Show Coordinator
Role: Set up and run trade show booths; often involves travel
Salary range: $38,750 to $54,750, plus travel expenses
8. Media Buyer
Role: Optimize ad placement with the goal of finding the best rates and run times for TV, radio, print, and digital ads.
Salary range: $40,250 to $54,000
9. Copywriter
Role: Collaborate with account execs and graphic designers to craft messaging
Salary range: $38,350 to $54,000
10. Graphic Designer
Role: Help define, develop. and refine the look of a campaign
Salary range: $36,500 to $50,750
Master's Degree
11. Marketing Manager
Role: Develop a strategy to market a service or product, based on analysis of industry trends and market demand
Median salary: $140,660
12. Sales Manager
Role: Leads a company's sales force, including defining and assigning sales territories and goals
Median 2015 salary: $130,400
13. Market Research Analyst
Role: Study and analyze market conditions, competitors, and demand for a product or service
Median 2015 salary: $70,030
14. Advertising Sales
Role: Sell ad space, work with clients, and manage the sales team
Median 2015 salary: $61,690
Doctorate/PhD
15. Researcher
Role: Do in-depth research into a specific field, such as pharmaceuticals, to analyze trends, make forecasts, and identify opportunities.
Salary range: $87,500 to $175,000.
What's next?
If you're interested in earning your marketing degree online, find out which online colleges accept the FAFSA (your gateway to federal financial aid).